Mitsubishi Electric YouTube video

Video

March 20, 2017

To help businesses, installers and specifiers alike meet new, crucial carbon emissions targets (aimed at drastically cutting hydrofluorocarbons and global warming by 2030), the heating and cooling industry is turning to a new kind of refrigerant: R32. Our role: to raise awareness of Mitsubishi Electric’s range of market-leading R32 products. Part of a broad integrated campaign, we scripted, storyboarded, produced and edited this important video for the client’s YouTube channel, which uses a low poly background to give the campaign a distinctive look and feel and presents a lot of key information in a compelling, easy-to-understand way.

A key part of Mitsubishi Electric’s campaign to raise awareness of this important new product.