Solarplicity soft launch
January 14, 2016
As part of our on-going work with future-facing solar energy company, Solarplicity, we were asked to prepare a ‘soft launch’ for their new brand look and feel at the Solar Energy UK Exhibition at the NEC Birmingham. Our priority was making Solarplicity stand out within the saturated UK renewable energy marketplace. To this end, we put together a branded video explaining the ‘Solarplicity story’, a microsite and designed and implemented a user experience for maximum impact, including ‘talking stations’, interactive iPads and a data capture component.
Sparked interest and engagement from industry figures and journalists, with valuable leads for the Business Development team to follow up on.