About us.

Understand. Create. Engage. Connect.

Surely it must be easy to find out who your customers or consumers are, and start selling to them? How hard can it be to come up with an idea that attracts them and triggers whatever the process is that draws them to your brand?

Here at CampaignWorks we make all this easier for you. We've spent long nights studying research data and looking at behaviours, finding sense in often conflicting insights about motivations, needs and desires.

As an Integrated Creative Consultancy, we combine the deep background work it takes to understand what the people you're looking for are looking for, with just the perfect way of telling them they've found it; in your brand.

We understand, we create, we engage, we connect.


Our values.


Innovative thinking and solutions based on insight and being very curious


We love what we do and always go the extra mile to understand, create, engage and connect


We are adventurous and totally driven to provide excellent creative solutions


We do the right thing in the way we behave and work and treat people and the environment


It's all about the results - does our work work? We measure, we learn and we beat it. We are very competitive.

"I know I thanked you in London, but I just wanted to drop you all a note to thank you for your creativity and hard work putting the Wellness Lounge together. I loved it."

Louise Moore, Hilton

"It would be remiss of me not to personally also thank you for being an absolute pleasure to work with. There was absolutely nothing too much to ask, you’ve demonstrated really inspiring leadership and sheer endless creativity - needless to say the reviews so far are faultless."

Franziska Heller, Hilton

"Thanks again for the support, patience and direction. The conference was a huge success and everyone seemed to love the video."

Christopher Webb, VP, Architecture & Design, Architecture Design + Construction, Hilton Worldwide

"I wanted to take the time to thank you with all my heart for the remarkable work you have delivered! The result is great and the teams loved it!"

Omar Lahrich, Senior Manager Commercial Services, Hilton Middle East Africa & Türkye

"I wanted to say once again a huge thank you for an incredible One Team Event! Working with you all was a dream and we could not have asked for any more."

Chloe Smith, Head of Communications, SCS Railways

"I just wanted to send a heartfelt thankyou to Michele and the whole team at CW for supporting Davies the past few years."

Jo Loach, Head of Marketing, Davies Veterinarian specialists

"I wanted to say a big thank you for all your hard work with the Hilton Customer Showcase. Definitely the best one yet, such positive feedback from the clients, hotels and the team."

Chris Parkin, Senior Director, Hilton Worldwide Sales UK & Ireland

"Best conference EVER! This is absolutely down to all of you and the hard work that you all took on, as well as your day jobs."

Suzanne Manning, Senior Director, Sales Strategy & Optimization, Hilton Worldwide Europe, Middle East & Africa

"Thank you for delivering yet another hugely successful ‘4DX Virtual Certification’ to 150 of our Senior Managers, 18 properties and 17 countries across 7 time zones!"

Tom Mc Dermott, Director, Operational Excellence EMEA

"Absolutely delighted with this project. Not only was it the smoothest project I've worked on, but it was delivered on time and within budget"

Paul Gascoyne, Graduate Recruitment Manager, Shearman & Sterling

"This piece of work defined our business. You cared for our brand as if it were your own and executed what I know was a difficult brief"

Richard Cooper, Marketing Manager, Mitsubishi Electric

"Thank you for everything you did to make our conference so inspiring and memorable. You really did go over and above, nothing was ever too much to ask"

Katrina Jones, VP of Corporate Comms, Hilton Worldwide Europe, Middle East & Africa

"CampaignWorks helped us create a strong and vibrant brand for Harwell Oxford. Your creative work bringing that brand to life has been outstanding"

Megan Morys, Innovation Manager, Harwell Oxford

"We are all really pleased with how professional it looks, thanks for all of your help with getting it sorted and making the process so easy!"

Grand Union Housing Group

"Inspiring and creative. Thanks for everything you have done over the last few weeks. Your work was created with outstanding creativity, skill and workmanship"

Richard Brimble, Director of Organisational Development, Affinity Water

"I would like to thank you for all the work that has been turned around this week. I know you have been doing long hours and it is much appreciated"

Brand and Design Manager, Officer of Government Commerce

"Thank you for your efficiency with recent jobs, turning around ads and other projects with speed, enabling us to be armed with the best support"

Recruitment, Training and Marketing Controller, Greene King Pub Partners

"Professionalism, attention to detail and enthusiasm made the task easier. It’s refreshing to come across someone who cares about the quality of work"

Press and Communications Manager, East Thames

"Thank you for all of your support with our first ever CALA Owner Orientation, it was a big success and we couldn’t have done it without you!"

Elizabeth Scruggs, Senior Director, Owner Relations, Hilton

"Many thanks for your terrific support at our conference in Jordan this week. Quite simply we could not have pulled this off without you"

Patrick Fitzgibbon, President, EMEA, Hilton

"I’d just like to thank you all for your contributions in making our EMEA and Sales conference such a great success"

Simon Vincent, Executive Vice President, Hilton Worldwide Europe, Middle East & Africa

"I wanted to write personally to you to say how impressed I have been by the professionalism, dedication, imagination, technical skill and sheer hard work"

Clive Elwood, Managing Director, Davies Vet Specialists

"Your team have been spot-on and the end result is better than I ever imagined"

Stuart Wilson BEng (Hons) MSc, Commercial Director, DW Windsor

Why we're different.

We bring strategy and planning together with outstanding creative messaging, in whatever form it takes, to give you the competitive advantage.

We make connections through insightful, clever, imaginative and effective solutions. Before any of that though, we connect with our clients. Best teams create best outcomes. What makes a best team? It’s when everybody gets along, when nobody is nervous about expressing an opinion, and when we all enjoy working together. If we could make it our USP, we would; we’re a nice bunch.

There’s more to it than that, as you’d expect. An integrated creative consultancy has one output; creative solutions. For CampaignWorks, they’re solutions to building sales, generating enquiries, converting customers, communicating on social media, hosting events that your attendees rave about. They’re solutions that go digital or go traditional. They’re all about connecting with people. They all start by connecting with you.


Who makes the difference?

Rob Conway CEO

Rob has extensive experience in marketing consultancy and marketing services having worked at director level for two UK agencies DCBA and Coaxis and as a consultant for Hilton Hotels before founding CampaignWorks in 1996.

Michele Greig Group Account Director

Michele has over 25 years’ experience in marketing strategy and communications gained in both agency and client-side roles. She has worked across a diverse range of sectors including telecoms, healthcare (human and veterinary), travel and hospitality.

Greg Mackenzie Executive Creative Director

Greg has worked in many well-known London advertising agencies as Creative Director over the years. Winning many awards and working on numerous household name brands, before moving to CampaignWorks to head up the Creative Department in 2005.

Mark Charboneau Creative Director

Mark has over 25 years experience within design and advertising, working for agencies across London as a creative lead before joining CampaignWorks in 2007.

Let's work together and bring your brand into a world of creativity.

Work with us  

Find out more about Campaign Works.

See our work