Client: Flexible Space Association
The brief: The Flexible Space Association, the leading trade body for the UK’s flexible workspace industry, required a dynamic and responsive website that would serve as a central hub for its members. The new site needed to effectively communicate the association’s role in supporting, promoting, and representing the industry while ensuring seamless functionality across all devices.
The audience: The primary audience comprised workspace operators, business leaders, and industry stakeholders looking for authoritative guidance and support within the flexible workspace sector. A secondary audience included businesses of all sizes seeking flexible office solutions, making it essential that the website was informative, intuitive, and visually compelling.