Austria Tourist Board KTM promo
July 29, 2015
For the second year running, international bike manufacturer KTM teamed up with the Austrian Tourist Board to encourage more bikers to take a biking break in the Alps. We delivered an integrated campaign to raise awareness of some of the spectacular mountain biking opportunities in Austria. The campaign launched in bike shops up and down the UK with posters, bike tags, leaflets and leaflet dispensers, as well as online web banners, each displaying a simple and effective message: 4 breath-taking regions to bike, 4 biking holidays to win.
An integrated campaign, for the ultimate mountain biking destination.